IntelliRep helps optimize your company’s trade show
participation. Take advantage of tracked e-mail marketing to encourage
visits to your booth. Close the sales lead feedback loop with e-mail
alerts to your sales team, and automated messages to leads, to encourage timely follow-up. Sales
reps manage everything from their e-mail inbox; where they are most
comfortable.
The Trade Show Management module covers pre-show communication,
capturing leads collected during the show and post-show communication
with sale team alerts and reporting. We help make sure nothing falls
through the cracks, improving your chances of success as a show
exhibitor.
We send a customized mass e-mail campaign, on your behalf, announcing your participation at the trade show.
We will create mobile optimized messages (or you can provide
you own) fully branded to your company.
Your
organization provides a spreadsheet of names and e-mail addresses.
Message content
can be personalized to include recipient
and sender information, specific to
each sales person, allowing mailings to be targeted by
sales territory
if desired.
Complete tracking of opens, clicks and unsubscribe are captured and results provided for each mailing.
Use the pre-show registrant list
for a mailing that encourages a visit to your booth. Special
links within your mailing can identify those who would like
to meet at the show and instantly advise your sales team in
advance.
While at the show, those in your booth can capture
leads using a special web form specific to your
company. Follow-up actions and e-mail communication can be automated to occur during or after the show.
Leads captured are provided to you in a report and spreadsheet, with a
summary of details and follow-up actions.
IntelliRep lead management features include timely messages, sent to your sales team. Special links within pre or post show messages, sent to show registrants and booth visitors, will trigger alerts and reminders to those you designate. These include:
To help your
company pull it all together, IntelliRep streamlines the
process after the show is completed. A follow-up e-mail to
booth visitors and/or all show visitors can be sent.
Automated, personalized sales rep messages can be
sent as leads are captured during the show or immediately
after. A report and spreadsheet of leads captured, including
follow-up notes set by the sales rep, are provided to those
you designate.
Provide us with the details and images...we take it from there. If you already have your own, we can use that too.
E-mails are optimized
for all devices and e-mail platforms. Each message is coded to track opens, clicks and web site page views. Interactive links send alerts to
engage your sales team.
A special e-mail relay service account is
provided to effectively deliver your messages and
track any invalid addresses to insure CANSPAM
compliance. The option to have your list first
scrubbed to verify e-mail addresses is also
available at a nominal fee.
Tracking of response rates and
reporting is included with each mailing.
Special web accessed forms, specific to your company, allow instant lead capture & distribution at the show. Follow-up reminders can be triggered and sent by e-mail to the sales team.
To make the follow-up process go smoothly, and keep your sales team on track, the IntelliRep solution triggers automated e-mails and reports. These are sent to your prospects and sales team to kick start and manage timely follow-up.
